Online Classes Anyone?

As entrepreneurs, it’s very important to share our level of expertise broadly with our audiences. Why? It exerts us as a subject matter expert in our space. It also builds trust. Think about it, if someone you never met or heard of asked you to buy their product, you might be reluctant. Now what if […]

Don’t Forget to Check In

As entrepreneurs, we still need to recognize that we are human. We are going to have stress but in order to continue to provide value for our clients and customers, we need to be sure that we are taking care of ourselves. I am here to tell you that there are ways that we as […]

Marketing Mistakes

As an Entrepreneur it’s easy to fall into the trap of everyone’s doing it so I should too. That is not true. A good marketing strategy is based on understanding the needs of your target audience. While Learning is always a great opportunity, some marketing mistakes can harm your brand. As a marketer for over […]

Knock, knock? Who’s there? It’s me!

Like the age old knock knock jokes, we always sit on the edge of our seats to find out who’s there. Well guess what? It’s a new year filled with new opportunities. At the end of the knock knock joke, you need to be the one who’s there. Your customers depend on you. Even when […]

10 Things I learned in 2020

What a year 2020 has been. It’s definitely one for the books. Not only did we suffer a global pandemic but we experienced a shutdown and a life changing period in our government and world. It’s been a wild ride. Most people either made it out stronger with more vigor and passion then before or […]

The Refrigerator Is Not the Enemy

So I am going to try my forte at this blog writing thing. I hope it goes well. As I sit in my office, in not so Sunny Florida today (well usually, its nice and sunny, but today, the heavens are crying a bit), I think about what this Pandemic has taught me as an […]