How Do I know What the Right Social Media Channels are for My Business?

Defining a marketing strategy for your new or up and coming business is a very important task. Most new business owners and Entrepreneurs struggle with deciding on how to start connecting with their audiences through marketing and branding. Between branding, websites, email, social media, print, search, there are so many different marketing channels to choose […]

Help. I need to write a powerful elevator pitch!

Yesterday, I was speaking with a client and they were having trouble creating their elevator pitch or their story about how they help others. Some people call it your simple structure sentence, an I help statement or an elevator pitch but regardless of how we refer to it, this principle is important. As an Entrepreneur, […]

Mindfulness In Marketing

As entrepreneurs, building businesses in the pandemic, it’s so important for us to be conscious. What does that mean? It can mean so many things. Have you heard of the term mindfulness? It’s practiced in many schools and organizations. It basically is a state of being. It’s living in the moment and being conscious of […]