Quick Tips to Market Research
Recently, I had clients asking me what is the best way to do Market Research. That is a loaded question, but I am here to tell you that Market Research doesn’t need to be a formal process. Market Research is about getting feedback from your clients on the things that will inform how you position, […]
How Do I know What the Right Social Media Channels are for My Business?
Defining a marketing strategy for your new or up and coming business is a very important task. Most new business owners and Entrepreneurs struggle with deciding on how to start connecting with their audiences through marketing and branding. Between branding, websites, email, social media, print, search, there are so many different marketing channels to choose […]
Stories? Reels? IGTV? Which do I Choose?
As an entrepreneur, you may have said to yourself on a few occasions, how do I maneuver this Social Media thing in a way that is going to help my business. You are not alone. As each day passes, social advances give us options on how to present content but sometimes it can become overwhelming. […]
How do I message my offer to get results?
How do you create compelling offers for your audiences? I’ve been in a retreat this weekend about presence, thriving, connecting with our audiences, and providing solid offers. It has me thinking about the different ways we can message and communicate our offers to our clients and the channels in which we can be present to […]
Don’t Forget to Check In
As entrepreneurs, we still need to recognize that we are human. We are going to have stress but in order to continue to provide value for our clients and customers, we need to be sure that we are taking care of ourselves. I am here to tell you that there are ways that we as […]
Engagement is The Name of the Game
Is your business on social media? Which platform are you using? Facebook, Twitter, Instagram, Tic Toc? No matter what you are active on, here’s an important tip… stay connected to your fans. How do you expect them to stay loyal to you if they never hear from you? It’s great to have tons of fans […]
Knock, knock? Who’s there? It’s me!
Like the age old knock knock jokes, we always sit on the edge of our seats to find out who’s there. Well guess what? It’s a new year filled with new opportunities. At the end of the knock knock joke, you need to be the one who’s there. Your customers depend on you. Even when […]
Marketing In the Pandemic
As we all know, 2020 was a challenging year for many. Many people lost their jobs, their income, and their will to be game changers. As Entrepreneurs, it is our responsibility to take calculated risks and really embrace the unknown and our fears as we market our products and services. COVID-19 was an example of […]
What Is Your Business Going to Achieve in 2021?
Have you started setting goals and plans for your business for 2021? If you answered no, may I ask what you are waiting for? If you haven’t started, it’s a perfect time to start thinking about what you need in this next year to be a success. In the business world, most companies start their […]
10 Things I learned in 2020
What a year 2020 has been. It’s definitely one for the books. Not only did we suffer a global pandemic but we experienced a shutdown and a life changing period in our government and world. It’s been a wild ride. Most people either made it out stronger with more vigor and passion then before or […]
